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Businesses are losing 30% of international sales according to a new BlueSnap study

BlueSnap, a payment company helping businesses accept payments in over 200 geographies, has released its findings on the key challenges businesses face when it comes to cross-border payments. The survey highlights the drastic losses in sales and revenue and hefty expenses companies can incur...


UK start-up targets US$3.5 trillion global health food market in latest investment round

A UK start-up company specialising in the production of healthy food products which provide a long-term solution to elevated blood glucose levels has launched a new funding round as it seeks to stem the rise of Type 2 Diabetes.  Based in Norwich, The Smarter Food Company has developed a...


Only 13% of marketers believe NPS accurately measures customer satisfaction

New research has found that over three quarters of marketers believe that Net Promoter Scores (NPS) do not accurately measure customer satisfaction. That’s according to new research from experience analytics company, Contentsquare. The research comes from Contentsquare’s Digital...


Six digital strategies for increasing brand visibility

Businesses which embrace digital enjoy better business outcomes. Anastasiya Golovatenko, Account Director, Sherpa Communications, gives her top tips for businesses on how they can increase their brand visibility online. The way we live, work and communicate has changed dramatically over the past...


Arrows announces a rebrand and repositioning of core services

Arrow’s Group has launched a new brand positioning, visual identity and service proposition. The company helps to drive business transformation through world-class talent delivery. Tech talent will play a critical role in creating amazing brands and innovations and it has aligned its...


Half of B2B sales professionals saw their workloads increase during the pandemic, new survey reveals

Groove, a leading sales engagement platform for enterprises using Salesforce, has unveiled the results of a new industry survey examining the impact of remote work on B2B sales teams in the United States. The survey of 765 sales professionals found that the impact of COVID-19 has created...


Campaigner launch to help Shopify and Magento store owners boost sales with email marketing

Campaigner, an email marketing brand of j2 Global, has announced the launch of “Campaigner for eCommerce,” a new platform developed for the specific needs of e-commerce sellers. E-commerce store owners on Shopify, Magento and other e-commerce storefronts can use Campaigner’s new...


WorkWave launches powerful new sales and marketing platform

WorkWave, a leading provider of cloud-based software solutions that support every stage of a service business’s life cycle, has announced the launch of WorkWave Marketing Sales Center, a powerful new sales and marketing platform that integrates directly into WorkWave PestPac, enabling...


AppsFlyer committed to empowering ME marketers with mobile solutions

AppsFlyer, a global attribution leader, is furthering its commitment to the Middle East as it looks to support local marketers with the tools and data required to develop and execute effective mobile marketing campaigns. Having successfully raised US$210 million from a Series D funding round in...


Vodafone and BeeDIGITAL join forces to support Spanish SMEs

Vodafone has chosen BeeDIGITAL, a leading company in digital marketing solutions for SMEs and freelancers in Spain, as a partner of its Vodafone Digital Business solution, a package of digital services that helps professionals and SMEs to have an adequate and accessible Internet...


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