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Saudi FinTech unifies its employee operations across MENA with HR tech platform

Saudi FinTech unifies its employee operations across MENA with HR tech platform

CloudMiddle EastTop Stories

Hospitality can be a precarious industry to work in and there is no doubt that hospitality staff work hard to keep customers happy. Behind the scenes, there are various options to make operations smoother. FOODICS is a cloud-based restaurant management technology and payments platform which is designing the future of restaurant management. It is an SME and works with 22,000+ restaurants. It chose Darwinbox to unify its multi-geography HR function.

Saudi Arabia-based FOODICS, a cloud-based restaurant management technology and payments platform, has chosen Darwinbox’s Human Resource Management Software (HRMS) to unify its multi-geography HR function. This offers FOODICS a holistic way to manage its human resources function spread across MENA countries, including Saudi Arabia, UAE, Egypt, Jordan and Kuwait, replacing several disparate apps.

The FOODICS payments platform serves a range of food and beverage (F&B) segments, from dine-in restaurants and cafes, quick service restaurants, bakeries and food trucks to cloud kitchens across MENA. Given its multi-geography operation, the company was looking for a best-in-class HRMS platform that delivers a unified employee management view in one platform. It was also on the lookout for a platform that provides an intuitive experience for its employees and boosts their efficiency and workplace productivity.

Jawaher Aldhafyan, Head of People Success, Foodics, said: “As a fast-growing company, we have had to build our tech stack along the way, which resulted in disparate systems that created complexity and inefficiencies in our operations.

“Darwinbox provides us with a highly localised and agile platform that understands local nuances. By freeing up the time of our HR talent to concentrate more on strategy, the platform is enabling us to make better decisions based on more holistic data.”

With FOODICS’ multi-geography operation, it was important for them to be compliant with local HR regulations, payment processes, data restrictions and benefits discrepancies that come along when expanding and operating in a new country.

“With Darwinbox’s intuitive system, we are now able to address these local intricacies with ease,” said Aldhafyan. “As our HR technology partner, Darwinbox provides our employees with an easy and optimised experience in multiple languages, including Arabic.”

Chaitanya Peddi, Co-founder of Darwinbox, said: “Investing in technology to manage talent and realise superior business outcomes has become inevitable for organisational success. At Darwinbox, we continue to focus on building products that prioritise local compliance and context. A good example is FOODICS – we have watched the rise and growth of this brand very closely and are proud of how far it has come. As we foray into Saudi Arabia, we are excited to support it in its continued expansion across various geographies and adjacent verticals.”

Across the region, savvy companies are replacing outdated solutions from western players with a Darwinbox solution – which better responds to local nuances and business needs. Darwinbox is focused on making Digital Transformation smooth and seamless for its customers and therefore offers modules such as employee lifecycle management, custom workflows, recruitment and onboarding, performance management, expense management, compensation as well as payroll processing across various geographies.

Founded in 2015, the mobile-first HR tech platform is today enhancing employee experiences for over two million people from over 750 enterprises in 90 countries. Darwinbox is already working with several leading companies and organisations in the MENA region. It is backed by leading global investors, including Silicon Valley-based Technology Crossover Ventures (TCV), Salesforce Ventures and Sequoia Capital, among others.

Rated as the number one customers’ choice on Gartner Peer Insights 2022, Darwinbox is trusted by more than two million employees from more than 750 enterprises across 90 countries. Darwinbox debuted in the 2021 Gartner Magic Quadrant (MQ) for Cloud HCM Suites for 1,000+ employee enterprises. It is the fastest HR tech company to become a unicorn and is backed by global investors like Salesforce Ventures, Sequoia Capital and TCV among others. 

FOODICS works with some of these fast-growing restaurants: Cinnabon, Little Caesars, Starbucks Coffee, Buffalo Wings & Rings and The Crepe Café.

It offers point of sale and restaurant management solution for businesses to manage their front of house with ease, flexibility and precision. Managers can also closely manage their business on the go from their tablet, by keeping an eye on sales and inventory at all times and stay on top of their operations. It also streamlines operations further by integrating the front of house and kitchen staff seamlessly, leaving no room for unnecessary delays or mistakes.

FOODICS can also compile customer data easily and recompense their loyalty with accurately targeted rewards, gift cards and loyalty programmes. It can also enhance your business by integrating a multitude of applications to your FOODICS’ POS, ranging from finance and accounting to delivery and online ordering. There is also a payment solution.

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