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Customer Experience

How Augmented Reality enables business efficiencies and optimisation in the logistics sector

As the logistics sector strains under the pressure of increased supply chain demand and labour shortages, one solution is the adoption of digital tools. In this Q&A, Percy Stocker, EVP, AR, Americas, TeamViewer, highlights how wearables and Augmented Reality are helping to increase...


AI is the power tool of CX 

A new global research report from MIT Sloan Management Review (SMR) Connections, Delivering Experiences That Win Business and Build Loyalty: CX Champions Share Their Strategies, sponsored by SAS, has revealed that customer experience (CX) champions gain better returns from...


A helping hand: How to show support this Mental Health Awareness Week

This Mental Health Awareness Week (9th- 15th May), we spoke to industry experts about how to best support employees and cultivate a culture of care An alarming 1 in 6.8 people experience mental health problems in the workplace and this figure is only increasing. The last two years have put a huge...


Start-up to bridge gap between South African enterprises and frontline employees 

SmartWage, an innovative HR and communications technology start-up, has raised USD$2 million. The oversubscribed seed funding round was raised to support SmartWage’s vision of transforming Africa’s workforce through digital inclusion, particularly for frontline employees like...


The optimal sales tech stack for SMEs 

Customer experience is vital for ensuring successful sales. Shabri Lakhani, CEO of SalesWorks, talks to us about optimising sales technology for SMEs, such as having a strong CRM, contact database and automating processes.   Research suggests that sales representatives spend...


Interactive experiences are the antidote to digital fatigue 

As digital fatigue increases with video chat and online meeting applications, new data in The 2022 State of Digital Experiences report from ON24 reveals this fatigue does not apply to digital experiences like webinars, curated content and personalised experiences.  Over the...


Wix and LegalZoom offer personalised solutions for small businesses to grow online 

Wix – a leading global SaaS platform – and LegalZoom – an industry leader in online business formation and a leading platform in legal, compliance and tax solutions – have announced a partnership to better help small business owners create, manage and grow...


Report uncovers attitudes about data collection practices and personalisation 

3radical, a leader in audience engagement and consented data solutions, has announced the launch of its annual consumer survey report. As consumers become increasingly aware of the value of their personal data, this report uncovers the gaps between consumer expectation and personalised brand...


How Artivive used ActiveCampaign’s automation to rapidly grow its subscriber base  

Artivive is a platform, designed for Augmented Reality art. Until using ActiveCampaign’s technology. They lacked the resources to reach their desired engagement levels, with communication issues arising when booking artists. Sergiu Ardelean and Codin Popescu, Co-founders of Artivive,...


The power of sleep: Sealy of Australia transforms customer experience with G Squared 

With so many mattress options on the market, choosing the right one requires careful consideration, Sealy of Australia worked intimately with web development agency, G-Squared, to understand users’ personas, and designed their site to suit consumer needs accordingly.   The...


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