Insights

Britain’s forgotten middle: Why mid-market businesses hold the key to the...

Mid-market businesses are often grouped into the same category as large enterprises. These businesses may have more than the defined number of employees to make it technically an SME but they do not have the same...

The struggle to scale partnerships and how a more strategic approach unlocks ...

Partnerships are often seen as a high-potential growth channel, particularly for SMEs with limited sales and marketing resources. However, in practice, many partner strategies fail to deliver meaningful results – not d...

Why AI is not yet showing up in SME revenue 

Many SMEs are becoming digital delayers even when they are experimenting with AI. The issue is rarely enthusiasm – it’s more likely to be unclear ownership, weak data foundations, disconnected tools and a l...

Five fundamentals every SMB needs for sustainable growth

Most SMEs hanker after sustainable growth; growing steadily enough to make sure founders can keep up. Bret Tushaus, VP of Product Management at Deltek, explores the five fundamentals project-based SMEs and scaling...

Risk or reward? Why creator economy start-ups need to fix payments before they...

As investment continues to pour into the creator economy, much of the conversation has focused on monetisation models, audience growth and platform differentiation. But speak to founders behind the scenes, and a d...

Why inclusive partner ecosystems are the future of digital growth in South...

Lebogang Luvuno, B-BBEE Executive at Microsoft South Africa, argues that inclusive partner ecosystems are not a ‘nice‑to‑have’, but a core driver of sustainable digital growth in South Africa. The digital economy presents o...

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