Sky Media, the advertising arm of Sky, has announced that its award-winning Sky Zero Footprint Fund is launching an additional initiative dedicated to SME and local businesses called ‘Local Heroes’.
Launched in 2021, The Sky Zero Footprint Fund initiative was created to inspire positive behaviour change and help start-ups and established brands accelerate their sustainable initiatives nationally, using the power of TV.
The new fund brings the same promise to local and regional businesses. The ‘Sky Zero Footprint Fund Local Heroes’ will be awarding nine businesses from different regions of the UK and the Republic of Ireland £20,000/€20,000 of media value to spend on a TV campaign as well as up to £2,500/€2,500 towards ad creation from a local production agency.
The ‘Local Heroes’ will be selected through a combination of public vote and local judging.
Applications close on October 29. Visit www.adsmartfromsky.co.uk/local-heroes.