Growth is the main goal for nearly half of small businesses for 2025, global survey finds

Growth is the main goal for nearly half of small businesses for 2025, global survey finds

One of the main goals for small businesses in the new year is growth, according to a global survey of SMEs.

Peninsula Group conducted a survey of 79,000 SMEs across five countries – Australia, Canada, Ireland, New Zealand, and the UK – to see what the top priorities and concerns were for employers in 2025.

Growth is the main business goal for 47.2% of SMEs; up from 44.7% this time last year. Businesses in Ireland and New Zealand are least optimistic, with only 36% and 34.1% respectively listing it as one of their top goals for the year ahead.

While this may seem optimistic, almost a quarter of all respondents globally (23.3%) are just hoping to survive the year ahead, up from 20% this time last year.

The UK and Ireland are least optimistic. The UK jumped from 18.8% last year to 26% this year, while Ireland increased from 18.8% to 25.6%. 

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