As online transactions continue to grow, secure communication has become essential for operators to safeguard SMEs and e-commerce businesses. To address this, PLDT Enterprise has partnered with Newbuy Group, a Hong Kong–based global cloud communications platform with operations across the Philippines, Vietnam and Singapore, for Smart Messaging Suite, enabling telco-grade, reliable and secure communication solutions.
Newbuy, through its aggregator brand, TelcoSMS, powers real-time communication for SMEs and e-commerce platforms such as OTPs that secure access and payments and marketing SMS for promotions and reactivation. With PLDT Enterprise, Newbuy gains access to a streamlined, high-capacity messaging platform that ensures critical notifications reach end-users at near 100% open rates – reducing churn, boosting trust and lowering operational costs.
Newbuy is also partnering with PLDT Enterprise to integrate Silent Authentication into its services. This advanced feature goes beyond traditional OTPs by enabling frictionless, SIM-based verification that strengthens user protection against emerging fraud schemes, while aligning with regulatory requirements set by the Bangko Sentral ng Pilipinas.
“This collaboration demonstrates how we work alongside industry innovators to deliver communication platforms that are not only scalable, but also secure by design,” said Mitch Locsin, First Vice President and Head of Enterprise Core Business at PLDT Enterprise. “By enabling Newbuy’s real-time engagement with its customers, we are helping shape a safer and more seamless digital ecosystem.”
