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SMBs are not like enterprises – they need more to better compete

The acceleration of digital automation tools, particularly Generative AI, is spurring a new phase of adoption that will can lead to disruptive growth for those that get it right. Violeta Martin, Vice President, Commercial Sales EMEA, DocuSign, dives into where digital solutions can most help SMBs...


Five ways visuals drive better decisions to build better products

In the modern world, companies are increasingly navigating more complex environments, with teams often split between office workers, remote employees and hybrid. Coordinating this team relies on ensuring different views and roles are aligned at all times, with project leaders spending around 90%...


Gender diversity in cybersecurity – breaking the binary code

There is glaring gender disparity across the cybersecurity industry, with women representing only 16.8% of the cybersecurity workforce and only 2.1% of global cybersecurity companies having female CEOs. Connie Stack, CEO at Next DLP, is leading the charge on changing this disparity. She explains...


Unravelling UK immigration policy: options and obstacles for start-ups

Attracting and retaining top tech talent can be hard for all companies, but particularly so for start-ups. Although there is of course homegrown tech talent, there is also a need for UK companies to look overseas when hiring people. The UK, therefore, needs to offer attractive options to live and...


Half of businesses lose employees when DX projects fail, Endava research finds

New research has revealed the roadblocks, tactics and outcomes of Digital Transformation efforts in the last year at businesses across the globe. The overwhelming majority said that only 50% or less of their DX projects in the last year met the expected goals or outcomes. Matt Cloke, CTO at...


Addressing the cybersecurity demands of medium-sized businesses in the UK

Medium-sized businesses in the UK show remarkable resilience: they have remained at a constant level throughout the past four years, with a notable increase from 35,900 to 36,900 from 2022 to 2023.  But they are also often overlooked – classified alongside small and micro businesses in...


Adopting Generative AI and the world of cybersecurity in 2024

A new year is upon us. Technology is changing at an unbelievable pace and looks set to continue to do so. We asked two technology experts for their technology predictions for 2024, focusing on AI and cybersecurity. David Harrison, UK Technology Strategy & Transformation Practice Lead, KPMG...


Navigating the digital marketing landscape: strategy first, MarTech second

Just like the chicken and the egg scenario, there are two ways to approach digital marketing: MarTech solution first, or strategy first? Tom Ryan, CEO at marketing consultancy MarCloud, recognises that starting with strategy first will always be the most effective way to meet the audience’s...


Take a deep dive into your customer data

Customer data can reveal so much to companies about their products and services, but it is often ignored and not analysed. Jonathan Sharp, CEO at Britannic, explains how businesses can use this data, with the help of AI, to improve interactions and the overall customer service. It’s a...


VIDEO: IT specialist partners with conservation charity to detect illegal cardamom cultivation

To address the challenge of forest degradation in Mu Cang Chai forest in Vietnam, Aiforgood Asia partnered with Crayon for its expertise in data and AI to develop a Proof-of-Concept computer vision-based solution that utilised remote sensing and Machine Learning to detect illegal cardamom...


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