Small businesses on TikTok contributed £1.63 billion to UK GDP in 2022, with regional areas outside London benefitting most, according to a new independent report from Oxford Economics, commissioned by TikTok. TikTok ...
Creating engaging social content can turn a company’s prospects around. If a business has a strong social media presence, it can use this platform to increase brand awareness or increase sales. But what is the best w...
Stuckey’s is a candy maker known for its pecan log rolls and kitschy souvenirs, which it sells at its convenience stores along highways in the United States. At the height of its success, the Stuckey family sold...
Social media moves fast, and to remain competitive in what will be a defining year to come, brands need a complete view of the emerging trends set to shape the social landscape in 2023. Bridging this...
Following the rise in popularity of ‘expectations versus reality’ social media hashtags which have been used 255,000 times on Instagram and received 1.1 billion views on TikTok, The Accountancy Partnership is challen...
New research has revealed that SMEs are becoming overwhelmed by the noise and distraction of social media channels, communication technology and networking platforms, which are failing to help businesses collaborate...
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