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Hootsuite unveils the top social media marketing trends for 2023

Social media moves fast, and to remain competitive in what will be a defining year to come, brands need a complete view of the emerging trends set to shape the social landscape in 2023. Bridging this gap, Hootsuite has announced the results of its seventh annual Social Trends...


Entrepreneurs encouraged to share working realities on social media 

Following the rise in popularity of ‘expectations versus reality’ social media hashtags which have been used 255,000 times on Instagram and received 1.1 billion views on TikTok, The Accountancy Partnership is challenging SME owners to join in and share their experiences of...


Research finds SMEs overwhelmed by social media and communication technology

New research has revealed that SMEs are becoming overwhelmed by the noise and distraction of social media channels, communication technology and networking platforms, which are failing to help businesses collaborate with specialists and experts, limiting innovation. In a survey of over 100...


Duolingo’s Director for Europe on marketing in the modern age

All organisations need a strong social media and marketing strategy to compete in the modern age. Colin Watkins, Country Manager for France and the UK, and Director of Marketing for Europe at Duolingo, speaks to us about how he’s grown the app’s presence in Europe through...


Organisations can reduce emissions with innovative solutions

EarlyBirds, a company that operates a business to business (B2B) open ecosystem that provides a way for innovators (start-ups, scale-ups and mature), early adopters and subject matter experts (SMEs) to come together and participate in speeding up technology advancement, points out...


CampfireSocial launches to engage trade verticals in a new way

CampfireSocial, a social network and e-commerce SaaS software designed to provide an organisation with a diversified revenue stream, increased year-round membership engagement and a new digital marketing vehicle for vendor partners, has been launched. Founded by tech entrepreneur Erica Bishaf, a...


Watford to become the UK’s first WhatsApp High Street

WhatsApp and Watford Borough Council have announced their partnership initiative in support of the small business community: the UK’s first WhatsApp High Street. The initiative will help small businesses in Watford to promote themselves on the WhatsApp Business app and help them to...


Facebook launches campaign to support SMBs in MENA region

Facebook has announced the launch of #LoveLocal – a new initiative to support local small and medium businesses (SMBs) in the Middle East and North Africa region which have been among the hardest hit during the COVID-19 pandemic. #LoveLocal campaign aims to support SMBs to enable them to...


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