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Strategy

Innovation in the payments sector 

We hear from Lee Atkinson, Chief Operating Officer at Modern World Business Solutions on the current innovation landscape within the payments sector.  The payments sector has been transformed in recent years, with the continuous advancement of technology and new and improved solutions and...


Adapt to business changes with flexible licensing 

We hear from John Maddison – EVP of Products and CMO at Fortinet on staying agile in a rapidly changing industry with adaptable licensing models. Discover the benefits of usage-based pricing, enabling businesses to efficiently scale cybersecurity solutions and streamline deployment....


Evolving business by putting people first

Investing in a business model that puts your employees first means that you are more likely to retain talent. This involves building a culture and workplace that attracts and retains the workforce, including corporate social responsibility initiatives (CSR) − which includes diversity,...


Amazon launches Intellectual Property Accelerator in the UAE 

Amazon has launched the Intellectual Property Accelerator (IP Accelerator) programme in the UAE, making it easier and more cost-effective for small and medium-sized businesses (SMBs) to obtain trademarks, protect their brands and tackle infringing goods on Amazon.ae.  Available to any brand...


Hootsuite unveils the top social media marketing trends for 2023

Social media moves fast, and to remain competitive in what will be a defining year to come, brands need a complete view of the emerging trends set to shape the social landscape in 2023. Bridging this gap, Hootsuite has announced the results of its seventh annual Social Trends...


How to spot signs and overcome poor leadership practices

While leadership has always played a crucial role in any business, the increasing pressures and expectations being placed on organisations, by both internal and external stakeholders, make it clear that strong and effective leadership has never been more important. For those looking to enhance...


How to make your business go viral on TikTok

TikTok is not just for lip-syncing teenagers anymore and is an opportunity which businesses should not ignore. It is the fastest growing social media platform in the world and has become an important marketing channel for many brands, including SproutWorld, which sells the world’s first...


How to create outstanding customer experiences in the 2020s 

The 2020s are proving to be the decade of exciting and revolutionary technology within reach of businesses that are willing to adapt to use it to improve customer experience. Here, James Frampton, SVP and General Manager EMEA, SugarCRM, explores the skills that must be implemented and aligned...


Majority of workers enjoy collaboration in the workplace and would like to do it more  

New research has found that despite 75% of businesses reviewing their structure to adapt to new ways of working, less than half of workers believe their organisation will change its approach to collaboration. A further 28% feel their organisation should change the way it collaborates but do not...


How does global infrastructure take SMEs across borders? 

Pranav Sood, Interim Global Head of Marketing at Workiva, talks to us about the role that global infrastructure plays in international expansion plans and enabling SMEs to take advantage of global business opportunities.  The world in 2022 is more global and more digital than ever...


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