Insights

Adopting Generative AI and the world of cybersecurity in 2024

A new year is upon us. Technology is changing at an unbelievable pace and looks set to continue to do so. We asked two technology experts for their technology predictions for 2024, focusing on AI and cybersecurity....

Navigating the digital marketing landscape: strategy first, MarTech second

Just like the chicken and the egg scenario, there are two ways to approach digital marketing: MarTech solution first, or strategy first? Tom Ryan, CEO at marketing consultancy MarCloud, recognises that starting with...

Take a deep dive into your customer data

Customer data can reveal so much to companies about their products and services, but it is often ignored and not analysed. Jonathan Sharp, CEO at Britannic, explains how businesses can use this data, with the help of AI,...

VIDEO: IT specialist partners with conservation charity to detect illegal...

To address the challenge of forest degradation in Mu Cang Chai forest in Vietnam, Aiforgood Asia partnered with Crayon for its expertise in data and AI to develop a Proof-of-Concept computer vision-based solution that...

No CSO? No problem: here’s how SMEs can achieve ESG goals with less 

According to the WEF, SMEs are key to a more sustainable future. But many don’t have the resources or a CSO to drive ESG strategies. Sorouch Kheradmand, Head of Partner Sustainability at Schneider Electric, talks a...

Why businesses must lead the charge in energy procurement strategies

Ruari Cairns, Director of Risk Management and European Operations at Open Energy Market, explores the current energy landscape in the UK, government support and its limitations, the importance of seizing control and the...

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