Customer Experience

The power of social media for growth: Lessons from a self-taught entrepreneur

The power of social media and digital marketing for today’s e-commerce SMEs cannot be overstated, as even long-established brands are having to pivot social media and digital marketing solutions to keep up with ever e...

Multi-million pound investment will accelerate growth of Journey Hospitality

Journey Hospitality, a leading provider of e-commerce software and services for the UK’s independent hotel industry, has secured a multi-million pound investment from Growth Lending to support its continued business g...

From uncertainty to innovation: The future of customer experience for SMEs in...

Organisations are under intense pressure to automate while preserving the human touch, navigating challenges like fragmented data systems, talent shortages and rising customer expectations for seamless, meaningful...

Threads emerges as a key platform for engagement

Sprout Social has published new research revealing that Threads is growing as the platform of choice for brands in 2025. Marketers are also ramping up their investment in influencer marketing and are planning to partner...

Digital marketing mistakes hindering your business in 2025

Imagine spending thousands on your digital marketing efforts – only to see minimal results. While there are many contributing factors to this, including fierce competition and an industry which seems to change faster t...

Calabrio continues to accelerate AI innovation with acquisition of Echo AI 

Calabrio, a workforce performance company, has announced the acquisition of Echo AI, a Generative AI-native conversation intelligence platform. It is the next strategic step in Calabrio’s commitment to providing c...

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