Sales & Marketing

Conversica unveils conversational ABM solution to deliver personalised...

Conversica, a leader in conversational AI solutions for enterprise revenue teams that help organisations attract, acquire and grow customers at scale, announced new conversational account-based marketing (ABM) cap...

Paper.id launches B2B Buy Now Pay Later to help Indonesian SMEs

Paper.id, one of Indonesia’s largest B2B invoicing start-ups with US$640 million in invoices processed since the start of the year, has announced the launch of Buy Now, Pay Later (BNPL) for small to...

Businesses are losing 30% of international sales according to a new BlueSnap...

BlueSnap, a payment company helping businesses accept payments in over 200 geographies, has released its findings on the key challenges businesses face when it comes to cross-border payments. The survey...

UK start-up targets US$3.5 trillion global health food market in latest...

A UK start-up company specialising in the production of healthy food products which provide a long-term solution to elevated blood glucose levels has launched a new funding round as it seeks to stem the rise of Type 2...

Only 13% of marketers believe NPS accurately measures customer satisfaction

New research has found that over three quarters of marketers believe that Net Promoter Scores (NPS) do not accurately measure customer satisfaction. That’s according to new research from experience analytics company, C...

Six digital strategies for increasing brand visibility

Businesses which embrace digital enjoy better business outcomes. Anastasiya Golovatenko, Account Director, Sherpa Communications, gives her top tips for businesses on how they can increase their brand visibility...

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