Customer Experience

Top e-commerce payment challenges SMEs need to address to be successful

As the e-commerce market is becoming increasingly saturated, 2023 calls for smaller e-commerce businesses to think through the tools and re-evaluate solutions for retaining their competitive edge. Considering what...

Post-purchase delivery communication proves critical for avoiding negative...

Two-thirds (64%) of customers will leave a negative review when their delivery is delayed or they receive an unsatisfactory response to a ‘where is my order’ (WISMO) query, highlighting the critical role...

Emplifi reveals nearly 90% of consumers say reviews have the biggest impact...

Emplifi, a leading unified customer engagement platform, has released Meeting the Demands of the Modern Customer: A Deep Dive Into The Importance of Social Influence, a new study in collaboration with Harris...

ShipStation adds UPS to its UK carrier services as it continues to expand...

ShipStation, a leading cloud-based e-commerce shipping solution, has announced that UPS is live on its carrier services platform in the UK. This new collaboration gives UK merchants using ShipStation access to...

Two-thirds of businesses expected to benefit from marketing budget boost

More than two-thirds of businesses will increase their marketing budget this year, with half of those expecting search engine optimisation (SEO) to be their main revenue driver in 2023, according to a new report....

How a 1930s pecan candy company is turning heads on TikTok

Stuckey’s is a candy maker known for its pecan log rolls and kitschy souvenirs, which it sells at its convenience stores along highways in the United States. At the height of its success, the Stuckey family sold...

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